Home Dashboard: Reading Your Cards
What the four Home cards — Active Customers, Repeat Visits, Extra Revenue, Rewards Sent — and the returning-rate buckets tell you.
Your Home screen shows four cards that summarize how your loyalty program is performing at a glance.
The four Home cards
| Card | What it shows |
|---|---|
| Active Customers | Customers who count as active under your lifecycle health bands |
| Repeat Visits | Visits from returning customers, not first-time visits |
| Extra Revenue | Waya's running estimate of revenue driven by repeat visits |
| Rewards Sent | How many rewards have been redeemed through your program |
These four cards are visible on every plan, including Free, so you always have a quick read on your program without needing to open the deeper Insights view.
Returning-rate buckets
Below the headline cards, a returning-rate widget groups your enrolled customers by how many times they've visited.
| Bucket | Visits |
|---|---|
| One-time | 1 visit |
| Returning | 2–4 visits |
| Loyal | 5–9 visits |
| VIP | 10+ visits |
Reading the buckets together
A shop with most customers stuck in One-time has an enrollment problem more than a retention problem worth solving with a win-back trigger — those customers need a reason to come back a second time. A shop with a healthy Returning and Loyal group but few VIP customers is a good candidate for a targeted campaign aimed at pushing its best customers over the top.
Next steps
- Understand your return rate
- Read Active Customers correctly
- Break results down by branch
Frequently asked questions
Are the Home cards available on the Free plan?
Yes — the four Home cards and the returning-rate buckets are visible on every plan.
Where do I get more detail than the Home cards show?
The Insights tab, available on paid plans, has deeper analytics including date ranges, retention, and per-branch breakdowns — see Per-branch and per-card reports.