Saudi-built loyalty for small businesses

Loyalty program software for Saudi Arabia — living in your customer’s wallet

Waya turns your paper punch card into a digital loyalty card that lives in Apple Wallet and Google Wallet. Your customer scans a QR code once. No app to install, no point-of-sale integration, no hardware to buy — and it is free forever for your first 50 customers.

No credit card. Your first card is live in about ten minutes.

  • 300+merchants across Saudi Arabia
  • 10,000+cards sitting in customer wallets
  • 4.9/5from 150 merchants
  • 0 SARto run your first 50 customers

What you actually get

Four things decide whether a loyalty program survives its first month: friction at signup, friction at the till, whether anyone remembers the card exists, and whether it looks like you.

Nothing to download

Your customer scans a QR code at the counter and the card lands in Apple Wallet or Google Wallet in about ten seconds. No app install, no account, no password. On anything that is neither iPhone nor Android, the same link opens a web card that works in the browser.

No POS integration, no hardware

Your cashier opens Waya on the phone already in their pocket and scans the customer’s card. There is no terminal to buy, no till to re-wire, and nothing to certify with your payment provider. Setup is a signup form, not a project.

Reminders on the lock screen

Wallet passes update themselves. When you add a stamp, run a campaign, or a customer walks near your branch, the notification appears on their lock screen — no SMS bill, no phone number handed to a messaging app, no “please open our app”.

A card that looks like your brand

Your colors, your logo, your stamp count, your reward wording — on stamp, points, balance, and discount cards. Multiple branches share one card, and every scan rolls up into one dashboard.

How it works, in three steps

This is the whole system. There is no fourth step where an engineer connects something.

  1. Customer scans your QR code

    Print it on a table tent, tape it to the register, or show it on a phone. The QR opens a one-screen form — first name and mobile number, nothing else.

  2. The card is added to their wallet

    One tap adds it to Apple Wallet or Google Wallet, where it sits next to their boarding passes and bank cards instead of dying in a jacket pocket.

  3. You stamp, they come back

    Your staff scans the card on any phone to add a stamp, points, or a redemption. The pass updates instantly and the reward notification hits the lock screen.

Staff can stamp from the Waya web dashboard or the merchant app. Either way it is a phone camera and one tap — the same motion as scanning a boarding pass.

Watch the full walkthroughs

The web dashboard, step by step
The web dashboard, step by step
The Waya app, step by step
The Waya app, step by step

Honestly, versus the alternatives

Saudi Arabia has real loyalty vendors, and several of them are good. The difference is where the bill starts. Every price below is the vendor’s own public pricing as of August 2026 — check it yourself before you decide.

Monthly cost to run a loyalty program for one small shop
PlatformEntry priceCommitmentCard delivery
Waya0 SAR up to 50 customersFree forever tier, no credit cardApple Wallet, Google Wallet, web card
Btaqa108 / 250 / 380 SAR per monthOngoing subscriptionWallet passes
OneCupabout 150 SAR per monthOngoing subscriptionWallet passes
Watily149 SAR per month, bundledOngoing subscriptionWallet passes
The short version

Btaqa publishes tiers at 108, 250, and 380 SAR a month. OneCup sits around 150 SAR a month, and Watily bundles loyalty into a 149 SAR monthly plan. All of them start with a subscription. Waya starts at zero and stays there until you pass 50customers — which is exactly the point where a loyalty program has proven it deserves a line in your budget.

Pricing without a sales call

Flat monthly fees in Saudi riyals. No commission on your sales, no per-card charge, no setup fee. Annual billing takes 15% off.

Free

For a shop testing whether loyalty works at all.

0 SAR — forever

  • Up to 50 customers
  • 1 stamp card, 1 branch
  • 50 wallet messages per month
  • Custom card design
  • Full dashboard
Start free
Most popular

Growth

For a shop that already knows its regulars by name.

85 SAR / month

  • Unlimited customers
  • Up to 10 cards, 3 branches, 5 staff
  • 5,000 wallet messages per month
  • Points, balance, and discount cards
  • Campaigns, analytics, Excel import
Start free, upgrade later

Premium

For chains running seasonal campaigns across branches.

149 SAR / month

  • Unlimited cards, branches, and staff
  • Unlimited wallet messages
  • Seasonal campaign support
  • Priority support
  • Optional POS & accounting sync — Daftra, Qoyod, Loyverse, Zoho, Wafeq, Odoo
Connects with
DaftraQoyodLoyverseZohoWafeqOdooSmartLife
Talk to us

Custom solution

For clubs and organisations that need something built for them — everything custom.

Custom price billed yearly

  • Everything in Premium
  • Features built for your business
  • e.g. membership cards with anti-fraud rotating codes
  • Your own screens and reports
  • Custom integrations with your systems
  • Setup, staff training and direct support
Talk to us

Questions we get asked

Do my customers need to install an app?

No. The card lives in Apple Wallet or Google Wallet, which are already on the phone. Customers on other devices get a web card at the same link. The only Waya app is the optional one your staff can use to scan.

Does Waya connect to my point-of-sale system?

It does not need to. Stamps and points are added by scanning the customer’s card on a phone, so Waya works next to whatever till, cash drawer, or payment terminal you already run. Nothing about your checkout has to change. On Premium you can optionally connect your POS or accounting system — Daftra, Qoyod, Loyverse, Zoho, Wafeq, or Odoo — to automate rewards from real sales.

What happens after 50 customers?

The free tier stops accepting new customers at 50 and at 50 wallet messages a month. Everyone already enrolled keeps their card and keeps collecting. Growth is 85 SAR a month for unlimited customers; Premium is 149 SAR. Both are flat monthly fees — Waya never takes a percentage of your sales.

Is Waya only for Saudi businesses?

Waya is built in Saudi Arabia, prices in Saudi riyals, and supports Arabic and English cards, so it fits the local market best. The wallet technology itself is global: if your customers carry iPhones or Android phones, the card works.

Can I see who is coming back and who stopped?

Yes. The dashboard shows visits, redemptions, first-time versus returning customers, and which regulars have gone quiet, and you can send a win-back message to that group from the same screen.

Guides & comparisons

141 practical guides, one per topic, each available in English and Arabic.

Best Loyalty Program 2026

What's the Best Loyalty Program for a Small Saudi Shop in 2026?

Waya compared against 7 Saudi loyalty platforms on price, wallet support, and notification depth as of September 2026 — free forever for the first 50 customers.

Read the guide →
Cheapest Loyalty Software

The Cheapest Loyalty App in Saudi Arabia, With the Honest Exceptions

Waya's Free plan is 0 SAR forever for 50 customers, but not the cheapest paid price. Real SAR prices for 8 Saudi loyalty vendors, plus a worked 12-month cost.

Read the guide →
Free Loyalty App

Is There a Genuinely Free Loyalty App for Small Businesses in Saudi Arabia?

Waya's Free plan runs at 0 SAR forever for up to 50 customers, one stamp card, and 50 wallet messages a month — no credit card, no commission, no setup fee.

Read the guide →
Platforms Compared

Ten loyalty platforms in Saudi Arabia, compared side by side

Ten Saudi and international loyalty platforms compared on price, free tiers, wallet support, and integrations — published facts, dated September 2026.

Read the guide →
Apple Wallet Loyalty

The Best Loyalty App With Apple Wallet and Google Wallet for Saudi Small Businesses

Waya issues loyalty cards inside Apple Wallet and Google Wallet, free forever for up to 50 customers — no app download, lock-screen alerts, and a branch geofence.

Read the guide →
Small Business Loyalty

What's the Best Loyalty App for a Small Business With One Shop in Saudi Arabia?

Waya's Free plan runs a one-shop loyalty program at 0 SAR forever for up to 50 customers — no credit card, no commission, no setup fee.

Read the guide →
Cafés & Restaurants

Digital Loyalty Card for Saudi Cafés and Restaurants

A stamp or points card in Apple and Google Wallet for Saudi cafes and restaurants — no app for customers, free for the first 50 members, built for a fast counter.

Read the guide →
Car Wash Software

The best car wash loyalty program software in Saudi Arabia

Choosing car wash loyalty software in Saudi Arabia: pricing, the free-wash threshold, geofence reminders, accounting integrations, and a scanning-discipline lesson.

Read the guide →
Barbershop Loyalty

The best loyalty program for a Saudi barbershop, explained

How Waya's stamp cards, 14-day win-back trigger, and free plan compare for Saudi barbershops, with pricing, wallet support, and a one-week launch plan.

Read the guide →
Salon Software

The best salon loyalty app and software in Saudi Arabia, compared

Waya compared against Btaqa, Bonat, Loopy Loyalty, Stamp Me, and Passtastic on price, wallet support, geofence, and automatic triggers for Saudi salons.

Read the guide →
Riyadh & Jeddah

The Best Loyalty App for Shops in Riyadh, Jeddah, and Every City in Saudi Arabia

Waya runs the same loyalty program at the same SAR price in Riyadh, Jeddah, and every Saudi city — see how it works, what it costs, and how to launch it in a week.

Read the guide →
Daftra Integration

The best loyalty program that integrates with Daftra in Saudi Arabia — and the simplest to set up

Turn paid Daftra invoices into Apple and Google Wallet loyalty stamps automatically. Waya Premium (149 SAR/month) includes the Daftra connector, no code required.

Read the guide →
Apple Wallet Passes

How Apple Wallet loyalty cards work, end to end

A walk through one Apple Wallet loyalty card: pass type IDs, signing, the update web service, APNs pushes, and the exact points where it breaks.

Read the guide →

Strategy & metrics (43)

Put a card in your customers’ wallets today

Sign up, design your card, print the QR code. Most shops are stamping their first customer the same afternoon — and the free plan means you can prove it works before you pay anything.

Start free — no credit card