The short version
Salons are the vertical with the most dedicated landing pages among the platforms we researched — Btaqa, Bonat, Loopy Loyalty, and Stamp Me all publish a salon-specific page. We compared all six salon-relevant competitors against Waya on price, free tier, wallet support, geofence, and automatic triggers, as published on each vendor's own site as of September 2026.
Waya's advantage isn't a dedicated salon landing page — it's the notification specifics behind the card: a published geofence range that suits a mall-based salon, and scheduled campaigns that respect the shop's working hours for bridal-season sends.
How we compared six platforms
We checked each vendor's dedicated salon or beauty page where one exists, since Btaqa's, Bonat's, Loopy's, and Stamp Me's general homepage claims don't always match what's stated on the vertical-specific page.
Anything not published on the vendor's own site is marked accordingly. Prices and features change — verify directly with the vendor before you commit.
- Cheapest paid plan, with an approximate SAR conversion where the vendor doesn't price in SAR
- Whether a genuine free tier exists and what it includes
- Apple Wallet and Google Wallet pass support specifically
- Geofence radius or branch-location count, if published
- Whether a dedicated salon or beauty landing page actually exists, versus a generic bullet mention
The full comparison table
Bonat has the templated copy caveat worth noting: its car-wash and salon pages use nearly identical wording with only the vertical name swapped in, and its pricing is quote-based and sales-assisted only.
| Platform | Cheapest paid plan | Free tier | Wallet support | Geofence | Automatic triggers | Vertical page on their site |
|---|---|---|---|---|---|---|
| Waya | Growth 85 SAR/mo (867 SAR/yr) | Free forever, 100 customers, 100 messages/mo | Apple Wallet + Google Wallet | Up to 10 branches, 50–500 m, zero message quota | Welcome, stamp, reward, 14-day win-back | Case-study numbers only — no dedicated salon landing page |
| Btaqa | Connect 108 SAR/mo, Saudi-specific, excl. VAT | No — 14-day trial only | Apple Wallet + Google Wallet | Claimed on the homepage; not confirmed on the salon-specific pages | Welcome, a birthday trigger, re-engagement | Yes — dedicated AR nail-salon and beauty-salon pages |
| Bonat | Quote-based only; no public price list | No — one-month trial with a refundable fee | Ambiguous — physical NFC/till-device language, not confirmed as a wallet pass | Unconfirmed on any page we could fetch directly | Unconfirmed on any page we could fetch directly | Yes — dedicated 'Care Centers' (salon/spa/barber) page, templated copy |
| Loopy Loyalty | Starter $25/mo, ≈94 SAR — no SAR pricing, no Arabic site | No — 15-day trial | Apple Wallet + Google Wallet | Confirmed, tied to plan-tier location count (1/3/10); no radius published | None native — reachable only via a Zapier workflow or a paid AI add-on | Yes — dedicated salon page, explicitly 'no POS integration required' |
| Stamp Me | Lite $49/mo, ≈184 SAR — no SAR pricing, no Arabic site | No — 30-day trial | Apple Wallet + Google Wallet, gated behind their scanner app | Not mentioned | Purchase-reward, a birthday trigger, signup, lapsed/win-back, Scratch & Win | Yes — dedicated beauty-salons product page |
| Passtastic | Single Location €29/mo, ≈119 SAR — no SAR pricing, no Arabic site | No — 14-day trial | Apple Wallet + Google Wallet | Confirmed, radius configurable per location; exact bounds unpublished | Birthday, win-back, milestones, welcome, expiration, post-visit; gated to Multi-Location+ | Salon mentioned only as a homepage bullet, no dedicated URL |
| Niqati | Pro 49.99 SAR/mo (499.99 SAR/yr) — cheaper than Waya Growth | Yes — Free Forever, 1 card, up to 50 customers | Apple Wallet + Google Wallet | Claimed ('geo-aware'), no radius or branch count published | Not itemized — reads as merchant-triggered, not automated | No dedicated salon page — general bullet mentions only |
Geofence matters more for a mall salon than any other feature here
A salon inside a mall has customers walking distances measured in tens of meters all day — a genuine geofence advantage over a standalone street shop. Passtastic and Loopy both confirm geofencing exists; Waya is the only one of the seven that publishes both a radius range and a branch cap together.
Where each competitor is worth a look
Loopy Loyalty's dedicated salon page and explicit 'no POS integration required' stance make it a close philosophical match to Waya — worth a look if you're comfortable wiring up Zapier for any automation. Passtastic's tiered-membership mechanic (Silver/Gold/Platinum) suits a salon with genuinely different service tiers better than a flat stamp card.
Niqati's Free Forever tier and 49.99 SAR/mo Pro plan are worth comparing directly against your expected customer count — its ceiling of 50 free customers is half of Waya's 100. Bonat is worth a call only if you're comfortable with quote-based, sales-assisted pricing and unconfirmed notification claims.
Waya's limits, plainly
State our limits plainly, once: Waya has no POS or till integration, so a staff member scans the customer's card on an ordinary phone; there's no SMS channel, only wallet lock-screen messages; the Android merchant app is still in closed testing, so Android staff use the web dashboard; and the Free plan stops adding new customers and messages at 100 of each, though everyone already enrolled keeps their card.
Launch a salon loyalty program in a week
A single-branch salon can be fully live on Waya in five working days at 0 SAR — enough runway to compare real enrollment and rebooking numbers against any of the platforms above before paying anything.
- Day 1: choose stamps, points, or both
Match the card type to your price list — points if it's wide-ranging, stamps if most services are close in price.
- Day 2: design the card
Add your salon's logo and colors and pick a realistic reward threshold.
- Day 3: build the enrollment moment
Print a QR poster for the front desk, and add the QR link to booking confirmations for home visits.
- Day 4: set branches and geofence
Add your branch address, and if you're in a mall on Growth or above, set a geofence radius separately.
- Days 5–7: turn on triggers and watch
Turn on welcome and the 14-day win-back message, then check the dashboard for return-rate trends.
Frequently asked questions
Which loyalty platform is best for a salon in Saudi Arabia?
Waya is the strongest overall pick: a published geofence range that suits mall-based salons, scheduled campaigns that respect working hours for bridal-season sends, and a free-forever tier. Loopy Loyalty is the closest philosophical match with its dedicated salon page and no-POS stance.
Is Niqati cheaper than Waya for a salon?
For the entry paid tier, yes — Niqati's Pro plan is 49.99 SAR/mo versus Waya's Growth at 85 SAR/mo. But Niqati's Free Forever tier caps at 50 customers, half of Waya's 100-customer Free plan.
Do salon customers need an app for any of these?
No — Waya, Btaqa, Loopy, Stamp Me, Passtastic, and Niqati all add a pass to the phone's existing Apple Wallet or Google Wallet. Bonat's wallet-pass support is ambiguous on its own site, described more in physical NFC/till-device terms.
What happens after 100 customers on Waya's Free plan?
New enrollments and messages pause at 100 of each per month; everyone already enrolled keeps their card. Growth at 85 SAR/mo removes both ceilings.
Does Waya connect to my salon's booking or POS system?
No — Waya has no POS or till integration; a staff member scans the customer's card on an ordinary phone at checkout or checkin.
Is Waya an app my clients have to download?
No — the customer's card is an Apple Wallet or Google Wallet pass added with a QR scan, not an app. On the merchant side, staff use the web dashboard or the Waya iOS app; the Android app is in early access, so Android staff use the web dashboard for now.