The short version
Twiv is not primarily a loyalty platform — it's a full restaurant operating system for Saudi cafes and restaurants, bundling online ordering, a browser-based POS, kitchen display, delivery, and ZATCA e-invoicing alongside loyalty. Its entry-level "Loyalty Only" tier is 89 SAR a month as of September 2026; higher tiers (Growth 249 SAR, Pro 449 SAR, Enterprise 799 SAR) add the rest of the restaurant system.
Waya is loyalty-only by design, across every vertical, not just restaurants: 0 SAR forever to 100 customers, then 85 SAR a month for Growth and 149 SAR a month for Premium.
Twiv's automated win-back trigger, named explicitly on its Pro tier, is the most clearly labeled win-back feature of any competitor we researched across twenty platforms — a genuine standout on that one point.
Notifications, side by side
Twiv builds a native WhatsApp AI bot into its Growth tier and above, responding to Arabic colloquial queries with smart, segmented broadcasts — a real alternative channel model to Waya's wallet-only approach.
| Notification feature | Waya | Twiv |
|---|---|---|
| Lock-screen push | Apple Wallet + Google Wallet | Apple Wallet + Google Wallet, with automatic push updates on iPhone and offline sync on Android |
| Geofence | Apple Wallet, up to 10 branches, 50-500 m radius, zero message quota | Claimed — cards "automatically appear when customer approaches the business" — no radius or branch count disclosed |
| Automatic triggers | Welcome, stamp added, reward redeemed, 14-day win-back | "Automated promotions" (Growth tier) and "automated win-back" (Pro tier), explicitly named line items |
| Scheduled campaigns (working hours) | Yes — a send outside opening hours moves to the next open slot | Not explicitly described as working-hours-aware on their pricing page |
| Audience targeting | Everyone, lifecycle segment, program, or hand-picked list | "Smart segments" named explicitly as a Pro-tier feature |
| Message pricing | Free 100/mo, Growth 5,000, Premium unlimited, 500-message top-up for 5 SAR | Unlimited wallet notifications on the entry tier; not metered as a separate line item |
| SMS / WhatsApp | None — no SMS, no WhatsApp channel | WhatsApp AI bot with broadcasting (Growth+); dedicated WhatsApp Business number at Enterprise; no SMS |
Pricing over twelve months
Twiv's four tiers annualize (at published monthly rates) to 1,068 SAR, 2,988 SAR, 5,388 SAR, and 9,588 SAR — but only the entry "Loyalty Only" tier is a fair comparison to Waya, since everything above it bundles ordering, POS, delivery, and kitchen-display features Waya doesn't offer at any price. Twiv also offers pay-11-months-get-12 on annual billing.
Comparing loyalty-to-loyalty, Waya's 85 SAR Growth plan is below Twiv's 89 SAR entry tier, and Waya's Free plan has no equivalent on Twiv, which offers a 14-day trial rather than a permanent free floor. Prices on both sides can change, so confirm Twiv's current pricing page before deciding.
| Plan | Monthly | Twelve months | Notes |
|---|---|---|---|
| Waya Free | 0 SAR | 0 SAR | Forever, up to 100 customers, loyalty only |
| Waya Growth | 85 SAR | 1,020 SAR (867 SAR prepaid) | Unlimited customers, loyalty only, 3 branches |
| Waya Premium | 149 SAR | 1,788 SAR (1,520 SAR prepaid) | Unlimited everything, loyalty only |
| Twiv Loyalty Only | 89 SAR | 1,068 SAR | 1 branch, up to 2 staff, loyalty features only |
| Twiv Growth | 249 SAR | 2,988 SAR | Adds ordering, WhatsApp bot, POS, kitchen display |
| Twiv Pro | 449 SAR | 5,388 SAR | Adds delivery, AI churn score, automated win-back |
Where Twiv is the better pick
If you run a cafe or restaurant and want ordering, a browser-based POS, kitchen display, delivery tracking, and ZATCA e-invoicing bundled with loyalty in one system, Twiv is built for exactly that — Waya has no POS, no ordering, and no kitchen-display feature at any tier. Twiv's named win-back and smart-segments features, plus its native WhatsApp bot, are also more explicit than most competitors we've researched.
Waya's limits, stated plainly once: no POS or till integration, no SMS, the Android merchant app is in closed testing, and Free stops at 100 customers and 100 messages a month.
Where Waya wins
For loyalty specifically — not the wider restaurant-OS comparison — these are the gaps on Twiv's own published pricing page, as of September 2026.
- Free forever for up to 100 customers, where Twiv's loyalty tier starts at 89 SAR after a 14-day trial
- A published geofence with a stated radius and branch count, where Twiv discloses neither
- Working-hours-aware scheduled campaigns, not explicitly described on Twiv's pricing page
- Loyalty that works for any vertical, not restaurants and cafes exclusively
- 5 SAR top-ups for 500 extra messages, a mechanic none of the twenty competitors we researched publish an equivalent for
Car washes, barbers, salons: Twiv doesn't serve them at all
Twiv is exclusively built for restaurants and cafes — its own site confirms no car-wash, barber, or salon content anywhere, including one homepage section explicitly titled "المقهى مختلف" ("cafes are different"). It's the most narrowly verticalized platform in this entire research batch, by design.
If your business is a car wash, barbershop, or salon, Twiv simply isn't a candidate — Waya covers all three with dedicated numbers-driven guides: the car-wash loyalty program guide, the barbershop guide built around the three-week haircut cycle, and the salon guide covering rebooking and no-shows. This is less a head-to-head comparison than a routing question: pick Twiv only if you're F&B.
How to decide in 5 steps
The core question with Twiv isn't loyalty features — it's whether you need the rest of the restaurant system bundled in.
- Confirm you're in F&B
Twiv serves restaurants and cafes exclusively; car washes, barbers, and salons should compare other platforms instead.
- Decide if you need ordering and POS, not just loyalty
If yes, Twiv's Growth tier at 249 SAR bundles them; if you only want loyalty, compare its 89 SAR entry tier against Waya directly.
- Weigh the WhatsApp channel
If a native WhatsApp bot with broadcasting matters to your retention plan, Twiv builds it in from Growth up; Waya has no WhatsApp channel at all.
- Compare loyalty-only pricing
Waya Growth at 85 SAR a month is marginally below Twiv's 89 SAR Loyalty Only tier, and Waya adds a permanent free floor Twiv doesn't have.
- Start Waya's free plan to test loyalty alone
At 0 SAR for up to 100 customers, you can validate whether loyalty alone moves the needle before paying for a bundled system.
Frequently asked questions
Is Waya cheaper than Twiv?
For loyalty specifically, yes at the entry level — Waya is free to 100 customers, then 85 SAR a month, versus Twiv's Loyalty Only tier at 89 SAR a month with no permanent free plan. Twiv's higher tiers (249 to 799 SAR) bundle ordering, POS, and delivery features Waya doesn't offer at any price, so they aren't a fair direct comparison.
Do customers need an app?
No, on either platform. Waya's card is added via a QR scan, a first name, and a mobile number, straight into Apple Wallet or Google Wallet. Twiv confirms the same wallet-pass model on its homepage, with automatic push updates on iPhone and offline sync on Android.
What happens after 100 customers on Free?
New enrollments and messages pause at 100 customers and 100 messages a month on Waya, while everyone already enrolled keeps their card. Growth at 85 SAR a month removes the ceiling. Twiv has no free tier at all — it offers a 14-day trial with no credit card required, not a permanent free floor.
Does Waya connect to my POS?
No. Waya has no POS or till integration on any plan — staff scan the customer's card on an ordinary phone. Twiv is different by design: it IS a POS and restaurant operating system, so loyalty runs inside the same platform as ordering and payments from Growth tier up.
Does Twiv work for a car wash or barbershop?
No — Twiv's own site confirms it's built exclusively for restaurants and cafes, with no car-wash, barber, or salon content anywhere. Waya serves those verticals directly with dedicated guides, including the car-wash loyalty program guide.