Put the poster where the customer is standing still, not walking past
Put the QR poster where the customer is already standing still with nothing to do — at the cashier till, at eye level, next to where they hand over cash or a card — not on the entrance door or a wall they walk past at speed. A poster taped to the entrance gets glanced at for half a second; a poster at the till gets read for the ten or fifteen seconds it takes to pay.
One single-bay wash tested this directly: a laminated A5 poster stuck to the glass entrance door produced scans from under 10% of customers, mostly the ones already curious enough to stop. Moving the identical poster to a small stand on the cashier counter, angled toward the customer's eyeline, lifted scans past 30% within the first two weeks — same QR code, same design, same stamp card, just a better moment to catch attention.
The rule generalizes past car washes: put the code wherever a customer's hands are already free and their eyes have nothing better to look at. For a wash bay, that's the till counter and the seating area if you have one, not the driveway or the door.
A second poster at the exit lane earns customers you missed at the till
Even a well-placed till poster misses customers who pay by app before they walk in, or who are handed their keys by an attendant instead of a cashier. A second, smaller poster at the exit lane — where cars queue briefly before pulling out — catches that group while they're stationary for a few seconds waiting their turn.
Keep the exit poster simple: the QR code, one line of text, and nothing else. A driver glancing over from the driver's seat won't read a paragraph, but they will scan a code if the ask is obvious: "Free wash #6 — scan to join."
- Till poster: A5 size, laminated, on a stand or taped at eye level (not the wall behind the cashier)
- Exit-lane poster: smaller, one line of text, visible from a driver's seat
- Skip the entrance door and driveway — foot traffic there is moving, not waiting
- Re-laminate or reprint every few months; sun and dust fade outdoor-facing prints fast in Saudi summer
Poster placement, measured
The numbers below aren't a universal law, but they match the pattern across single-bay washes that tried both spots: a stationary moment beats a walking one, every time.
| Placement | Customer state | Typical scan rate | Cost to set up |
|---|---|---|---|
| Entrance door | Walking past | Under 10% | One printed poster |
| Till counter, eye level | Standing still, paying | Over 30% | One poster + small stand |
| Exit lane | Stopped briefly, in the car | 10-15% incremental | One small printed sign |
Set up the poster from the dashboard in five steps
Printing the poster itself takes minutes once the card exists. The steps below assume you've already built the stamp card — this is just about getting the code into a customer's hands.
- Open the QR poster tool
From the dashboard, go to the poster/print screen for your active card.
- Download the standard A5 size
Use the default template first — a plain QR with your shop name reads faster than a busy design.
- Print two copies
One for the till counter, one for the exit lane, laminated if you can.
- Place the till copy at eye level
On a small stand or taped where a paying customer looks, not below the counter edge.
- Test the scan yourself
Stand where a real customer would stand and scan it with your own phone before day one.
This fits inside the Free plan's 100-customer pilot
None of this requires paying anything. The Free plan runs at 0 SAR forever, with no credit card, covering up to 100 customers, 1 stamp card, 1 branch, and 100 wallet messages a month — plenty of room to test whether a till-placed poster actually out-scans a door-placed one before you commit to Growth.
Waya has no POS or till integration, so nothing here connects to your payment system automatically — a staff member still scans the customer's card by hand on an ordinary phone after they enroll.
Keep the poster legible through a Saudi summer
Direct sun and blowing dust fade an outdoor-facing poster within weeks, and a QR code that's faded or dusty simply won't scan — customers won't complain, they'll just skip it. If your till or exit lane gets direct sunlight, laminate the poster and wipe it down as part of the daily open-up routine, the same way you'd wipe down the counter.
Reprinting is nearly free once the card and code exist in the dashboard, so treat a faded poster as routine maintenance rather than an afterthought.
Frequently asked questions
Where should a car wash put its QR enrollment poster?
At the cashier till, at eye level, where a paying customer is standing still for several seconds. One wash saw scans rise from under 10% at the entrance door to over 30% after moving the identical poster to the till.
Should a car wash use more than one QR poster?
Yes — a second, smaller poster at the exit lane catches customers who paid by app or were handed keys by an attendant rather than a cashier, without needing them to stop at the till.
Does the QR poster placement cost anything on the Free plan?
No. Printing and testing poster placement fits entirely inside Waya's Free plan — 0 SAR forever, up to 100 customers and 100 messages a month, with no credit card required.
How often should a car wash reprint its QR poster?
Every few months, or sooner if it's exposed to direct sun or dust. A faded or dusty QR code won't scan, and customers typically won't mention it — they'll just skip enrolling.
Does scanning the QR code add a stamp automatically?
No. Scanning the QR code only enrolls the customer and adds the card to their wallet. Waya has no POS or till integration, so a staff member still scans the enrolled card by hand to add each stamp.