How do I set up welcome, stamp, and win-back messages for a salon?

Four triggers, each turned on with one toggle

Setting up automatic messages for a salon means turning on Waya's four built-in triggers — welcome on enrollment, stamp added, reward redeemed, and win-back after 14 days of inactivity — each with an editable message and a simple on/off switch. There's no message flow to build from scratch; the triggers already exist and just need your wording.

These land as lock-screen push messages on the client's Apple Wallet or Google Wallet card, not SMS or WhatsApp — Waya has no SMS channel at all, so the wallet card itself is the entire messaging surface.

Write each trigger's message for what it actually needs to do

The welcome message should confirm the card worked and hint at the reward ahead — something like confirming her first stamp is already loaded. The stamp message should show progress toward the reward, since watching a counter climb is part of what makes a stamp card motivating.

The win-back message needs the most care: it fires automatically after 14 days of inactivity (checked daily, with a 30-day dedupe so she isn't messaged repeatedly), so it should feel like a genuine nudge to rebook, not a generic blast — mentioning a specific reason to return works better than a bare reminder.

• Welcome: confirm the card worked and what the first stamp means
• Stamp added: show progress toward the reward, not just a bare count
• Reward redeemed: thank her and hint at the next reward cycle
• Win-back: give a specific reason to rebook, not a generic "we miss you"

What the Notifications screen shows for each trigger

Each of the four triggers appears as its own row with a toggle and an editable message field — there's no need to touch code or a separate campaign builder to set them up.

The screen also shows your current message balance, shared between triggers and one-off broadcasts, so you can see at a glance how much of your monthly quota triggers are likely to use. It's a different, simpler screen than geofence setup, which lives on the Branches screen instead and doesn't draw from this same quota at all.

Turning on all four triggers in five steps

Do this once staff scanning is already consistent, so the data feeding these triggers is accurate.

1. Open the Notifications screen

   Find the four built-in triggers listed with toggles.

2. Write the welcome message

   Confirm the card worked and mention the first stamp.

3. Write the stamp and reward messages

   Keep both short and focused on progress toward the reward.

4. Write the win-back message with a specific reason

   Reference a season, a treatment, or a simple invitation to rebook.

5. Turn on all four toggles

   Confirm your message balance can support the expected volume for the month.

Example wording for each trigger

Keep every message under 100 characters — lock-screen space is limited, and a shorter message reads faster than a long one.

These four examples cover the full cycle from enrollment to a lapsed client, without needing anything beyond the built-in triggers.

Message volume and where it fits by plan

Message balance is shared between broadcasts and all four triggers combined: Free gives 100 messages a month, Growth 5,000, and Premium unlimited, with top-ups available anytime from the in-app Store — 500 messages for 5 SAR, 1,000 for 10 SAR, or unlimited for 20 SAR.

One limit to remember: a client's birthday field exists on her profile, but nothing sends on it by itself — a birthday message has to go out as a manual one-off campaign, not as a fifth built-in trigger. There's also no AI-written copy for merchants — you write these four messages yourself, once, and they run automatically after that, alongside scheduled campaigns that respect your salon's working hours, so a send outside opening hours simply waits for the next open slot.